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BOOK
Author Chritton, Susan.

Title Personal branding for dummies / by Susan Chritton.

Publication Info. Hoboken, N.J. : Wiley, 2012.

Copies

Location Pub Note Copy No. Status
 Moline PL Adult Non-Fiction - MPLG-6  650.1 CHR    AVAILABLE
 Robert R Jones PL Adult Non-Fiction - CVPG-7  650.1 CHR    AVAILABLE
Description xx, 340 pages : illustrations ; 24 cm.
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
Series For dummies
--For dummies.
Note Includes index.
Contents Introduction -- Why is personal branding important? -- Knowing your brand -- Communicating your brand with the world -- Controlling your brand ecosystem -- The part of tens.
Summary Learn how to create and maintain your personal brand. With the help of this guide, you'll establish a professional presence and personal brand identity to keep yourself distinguished in the business world.
Subject Branding (Marketing)
Public relations.
ISBN 9781118117927 (paperback)
1118117921 (paperback)

 
    
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