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Author Greene, Jay.

Title Design is how it works : how the smartest companies turn products into icons / Jay Greene.

Publication Info. New York : Portfolio, 2010.


Location Pub Note Copy No. Status
 Rock Island Main Lib Adult Non-Fiction - RIPG-6  658.5752 GRE    AVAILABLE
 Woodstock PL Adult Non-Fiction - WOLY-11  658.5752 GRE    AVAILABLE
Description 231 pages : illustrations ; 24 cm
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
Bibliography Includes bibliographical references and index.
Contents Porsche -- Nike -- LEGO -- OXO -- REI -- Clif Bar -- Ace Hotels -- Virgin Atlantic -- The intersection of business and design.
Subject Industrial design -- Case studies.
New products -- Case studies.
Industrial design coordination.
Branding (Marketing)
ISBN 9781591843221

Available items only