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BOOK
Author Brown, Tim, 1954-

Title Change by design : how design thinking transforms organizations and inspires innovation / Tim Brown ; with Barry Katz.

Publication Info. [New York] : Harper Business, [2009]
2009

Copies

Location Pub Note Copy No. Status
 Galena PL Adult Non-Fiction - GALY-13  658.4 BRO    AVAILABLE
 North Suburban PLD Loves Park Adult Non-Fiction - NSLY-11  658.4063 BRO    AVAILABLE
Edition First edition.
Description viii, 264 pages : illustrations ; 24 cm
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
Note Illustrations on end papers.
Bibliography Includes bibliographical references and index.
Contents Introduction: The power of design thinking -- What is design thinking?. Getting under your skin, or, How design thinking is about more than style -- Converting need into demand, or, Putting people first -- A mental matrix, or, "These people have no process!" -- Building to think, or, The power of prototyping -- Returning to the surface, or, The design of experiences -- Spreading the message, or, The importance of storytelling -- Where do we go from here?. Design thinking meets the corporation, or, Teaching to fish -- The new social contract, or, We're all in this together -- Design activism, or, Inspiring solutions with global potential -- Designing tomorrow, today.
Summary Shows how the techniques and strategies of design belong at every level of business, in the first book to detail IDEO's internationally recognized Design Thinking process.
Subject Organizational change.
Reengineering (Management)
Corporate reorganizations.
Industrial design.
Added Author Katz, Barry.
ISBN 9780061766084 hardcover
0061766089 hardcover

 
    
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